32min 58sec



About this Course

In today's digital world where most of our time is spent on social media platforms, getting the attention that we deserve can be very challenging. For this purpose, we all should be very focused on how to make the best out of these advertisement platforms and our marketing campaigns. I will teach you whatever I have learned from working with global customers, the best practices, and some useful hacks. In this in-depth Marketing Fundamentals Course, we will discuss the basic fundamentals of any marketing campaign either it is on a Digital Platform or any conventional channel. We will cover all the stages involved in the planning, strategizing & execution phase of any marketing campaign including the clarity of business, its customers, and the channels that should be used for the communications. We will also talk about the content & its strategy to have an impact on your audience based on their buying journey.

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Browse Lesson Plans

Marketing Framework & Basics

  • Marketing Framework 18min 39sec
  • Your Business & Customers 4min 28sec
  • Marketing & Social Media Channels 2min 7sec
  • Marketing Objectives & KPIs 2min 17sec
  • Content Strategy & Conclusion 5min 27sec
15+ enrolled on this course

About Expert

Sheikh Sajawal

CEO Digital Dastak | Digital Marketing Specialist

Sajawal is the Director & Digital Marketing Expert at Digital Dastak, a full-service Digital Marketing company servicing small-scale startups to private & government organizations. 🎖️ He is a Google & Facebook Ads Specialist who loves creating profitable campaigns focusing on increasing profitability and reducing the customer acquisition cost. A Media Buying Specialist & Digital Growth Strategist helping multiple e-commerce and services-based businesses in scaling. 🚀 Sajawal is an entrepreneur, public speaker, and digital marketer with a very dynamic market experience of 4 years, who combines the power of social media, web design, branding, data analysis, behavioral psychology, and digital media advertising to make any business a success on the digital front. 🏆 Sajawal is closely associated with the startup ecosystem & his mission is to empower small & medium businesses through technology. He loves to talk, network & collaborate.


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Come out of this class as a

  • Marketer
One time fee for the whole master course
15+ enrolled on this course